Most event reports tell you what the speakers said but at TransformO2C’s Implement, it also tells you what the room said back.  

The O2C Transformation Forum hosted Implement – their ninth event on 17th September 2026 at Meta’s HQ in Dublin.  

Here’s a preview of what’s in it and why the full report is worth an hour of your time.  

Why implement?  

McKinsey puts the failure rate at roughly 70% and finds only 30% of transformations deliver the benefits committed at planning.  

In order-to-cash that is DSO that never moved, a collections platform nobody trusts, and a touchless rate stuck where it started.  

Source: McKinsey & Company, “Why do most transformations fail? A conversation with Harry Robinson”, July 2019; “Losing from day one”, December 2021.  

The 35 failure modes including: 

  • master data never cleansed 
  • sponsor disappeared after launch 
  • steering group saw green, not the truth 

Sound familiar? See the other 33 reasons for failure in the full report. 

Mark Saunders keynote 

One of the first practitioners of order-to-cash shared services argued that the industry retained the process owner and quietly dropped the coach – and that AI is about to make that missing role matter again. 

Four themes  

  1. AI doesn’t remove roles, it evolves them  
  2. Own the process and the coaching  
  3. The sales-finance relationship is your biggest opportunity 
  4. Data readiness makes or breaks AI 

The full report will be released on LinkedIn soon, you will also be able to find it on our Global Outlook page.  

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