
Inside the Situation Room: Why We’re Throwing Out the PlaybookBirmingham, UK | 26 June 2025
Let’s be clear from the outset. This is not a webinar.
It’s not a training day.
It’s not a thought leadership panel where everyone agrees with each other.
This is a simulation. And it’s going to get uncomfortable.
The Premise
On 26 June, we’re inviting a select group of professionals to take a seat at the table as the AR and Collections leadership team of a fictional global business facing very real commercial pressure.
You’ll be handed the reins—and the risk.
The board wants answers. The numbers aren’t moving.
Everyone has a different opinion on what should happen next.
Now it’s your move.
Why We’re Doing This
What You’ll Face
Because “best practice” isn’t enough.
Most events in the O2C space are too safe. Sanitised case studies. Polished decks. No mess, no politics, no heat.
But anyone actually leading credit or collections knows the real picture:
- Automation decisions that pit Finance against IT
- Sales teams pushing back on credit control
- Third-party vendors underperforming
- KPI dashboards telling the wrong story
- Talent gaps you can’t plug fast enough
- Legal exposure and board-level scrutiny
This simulation doesn’t shy away from that. It dives straight in.
We’ve built this experience in partnership with Callisto Grand and Laszlo Rab—two of the most grounded, operationally credible voices in the space.
- You’ll work through:
- Realistic case files
- Cross-functional tension
- Competing priorities
- Unforgiving timelines
- And a room full of people who know exactly when you’re bullshitting
You won’t be scored on how well you follow a framework.
You’ll be evaluated on how you navigate chaos.
Who It’s For
Why It Matters
This is for AR, credit, and collections leaders inside mid-to-large enterprises—people who are already influencing strategy and shaping outcomes, not just executing instructions.
If you’re driving transformation, dealing with legacy processes, managing risk exposure, or overhauling how your organisation gets paid—this is your pressure test.
In a post-automation, post-COVID, margin-obsessed world, Order-to-Cash is no longer a back-office function. It’s front and centre—politically charged, digitally exposed, and commercially pivotal.
You need to be fluent in the friction.
This is where you get fluent.
Limited Seats.
This is a working room. It’s not for passive observers.
To request a seat, contact Lisa.Garofalo-Moss@bakering.com directly.
No open registration. No filler attendees. Just the people who want to solve real problems under real pressure.